I have several times had the opportunity to attend his Twivate Pandji Pragiwaksono Concert held at Sinou Kaffe Hausen, South Jakarta, but in fact this is the fifth Twivate Concert (29 September 2010) I try to write my views on this unique private concert.
Doc. Pandji.com
Pandji Pragiwaksono or so I will call with the banner was one of a multi-talent from the beginning continued to monitor my progress, especially when he started to begin to optimize the use of social media to express keberkeseniannya. I myself began to recognize the banner as a show host named Procative Proactive in a HardRock FM radio in Jakarta, and then he began to appear on a TV show as host of a show that I can say quite successful (Taxable Deh!). And the banner is also plunge into the world music hip-hop as a rapper and also a myriad of activities that nuanced nationalism, plus the last he had just started the program on Metro TV show called Provocative Proactive.
Back to Twivate Concert, the interesting part of this concert is how the banner of the successful use Twitter as a medium to engage her fans, as well as to "maintain" harmony Pandji fan community so they become loyal.
The concept of the show is Twivate Concert music performance. Serving Twivate Concert events are always tailored to the theme and a different guest star each month. Only provides 100 seats, and the warmth of fellow audience interaction can be closely intertwined and relaxed without any restrictions. In addition to musical offerings, Pandji also do stand-up comedy with a duration of 20 minutes, one form of entertainment that is still rare in the entertainment world are doing in Indonesia.
The concept of the show is Twivate Concert music performance. Serving Twivate Concert events are always tailored to the theme and a different guest star each month. Only provides 100 seats, and the warmth of fellow audience interaction can be closely intertwined and relaxed without any restrictions. In addition to musical offerings, Pandji also do stand-up comedy with a duration of 20 minutes, one form of entertainment that is still rare in the entertainment world are doing in Indonesia.
There are at least two points that I can convey here:
- Pandji consistency in using Twitter to make the follower feel close to the banner. You could say this is the value of engagement with the road built by the banner.
- Banner was using Twitter as a sales distribution channel (for Twivate Concert tapes or albums)
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